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Gucci Jackie bag

Gucci Takes on Leather Supply Chain and Deforestation

As demand for certain materials increases, it’s up to brands, like Gucci, to make sure they’re being produced sustainably.
Did you have any idea that the Brazilian rainforest is taking a major hit due to the demand for Italian-made luxury leather goods?  Brazil has become one of the top exporters of tanned leather (when it’s re-tanned in Italy, the “Made in Italy” label is applicable) and the country’s ranches of Nelore cattle are mostly located in the Amazon biome.

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