daily deals


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Groupon and Its Ilk Might Actually Be Good For Business

We’ve wondered before if daily deals were really all they’re cracked up to be.  The fairly young business model has garnered skepticism — do deal sites really bring in repeat customers for business?  Are they a valid marketing tool?  Overall, do they help or hurt their business partners?  Turns out the answers aren’t all bad.  A new study from the customer experience analytics firm ForeSee found, in fact, that daily deals sites do increase new business.

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