Coke Launches Create-Your-Own-Soda Machines

Ever dreamed of being such a regular at your local dive that they name a drink after you?  Even if you’re still a few highballs short of such a status, Coca-Cola’s new marketing campaign will let you live out that dream (in soft form, at any rate).  In August, the company launched Facebook and mobile apps for avid soda-drinkers to mix and name their own beverages, but sugar addicts, fear not — Coke also took the necessary steps to make sure your custom pop is more than just a virtual refreshment.