UK Bans Overly Retouched, Poorly Defended L'Oréal Ads

On the basis that they were manipulated to the point that they were “not representative of the results the product[s] could achieve,” the UK successfully banned two recent print ads from L’Oréal-owned brands.  The first was for Lancôme’s Teint Miracle, which claims it helps natural light appear to emanate from skin, and featured Julia Roberts wearing the product.  The second was a Maybelline ad with Christy Turlington, promoting an anti-aging foundation called the Eraser.