Microsoft is working on developing a new product in a niche area of wearable technology: a sensor-equipped bra that detects mood levels by monitoring a wearer’s heart and skin activity. The undergarment, which is at the prototype stage, is reminiscent of a bra being developed by a company called First Warning Systems, which will hopefully soon detect early stage breast cancer well before any mammogram would be capable of doing.
However, as compared to First Warning Systems’ technology, Microsoft’s has a less lofty goal: the researchers’ garment is supposed to monitor a wearer’s stress in order to prevent eventual stress-eating. A connected mobile app translates the data, predicting when so-called emotional eating is most likely to occur and alerting the wearer, presumably so they can then not do that. Hm. Besides the fact that the purported goal of this bra leaves out all the women who experience the opposite (let’s call it “stress not-eating”) we’d say that that’s a lot of tech and data gone to waste for a rather basic objective. One which many women are aware without highly sensitive sensors strapped to their chest.
But who’s to say potential wearers can only use this thing to detect and prevent ice cream binges? You’d be wearing an electrocardiogram machine (EKG) for goodness’ sake. If this wearable tech becomes an affordable reality, the women who wear it will probably greatly improvise on its original use. In that case, here’s something we haven’t said in a while: go Microsoft!