Oscar de la Renta Launches App To Match You & Your Scent


Essential Luxuries Oscar de la Renta quiz

The new app from Oscar de la Renta officially debuts during tonight’s Fashion’s Night Out festivities, but you can check out the web version right now.  Scent Stylist will pair your personality with one of the iconic designer’s Essential Luxuries fragrances.  Isn’t that fun?

We love anything that starts with a quiz, so we enjoyed choosing between silk and cashmere, chocolate and flowers, and crimson and cobalt.  The results led us to Coralina (ladylike, floral, classic) but we’re more interested to see how the app expands on the desktop version of the scent matcher.  The microsite makes recommendations from de la Renta’s  recently-launched, six-part fragrance collection that goes by the moniker Essential Luxuries, but doesn’t deal with the house’s iconic scents, like Oscar and Volupte.

Perhaps the mobile app will deal with all of de la Renta’s fine fragrances?  Even if it doesn’t, we prefer an interactive virtual quiz to getting spritzed by the department store perfume lady.