Though Business Insider might very well be right that the new monthly shopping clubs could be easily killed off by mainstream retailers, some of the clubs have feasible business models made viable by the correct celebrity alliances, a unique utility, or an appealing editorial component. And the ones that prove unworkable can adapt — see Kim Kardashian, ShoeDazzle. After all, product is product. That said, let’s take a look at five online retail clubs we think are geared toward long-term success.
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