How many times have you selected an item at a store, gone to the checkout and then, dissuaded by a long line, returned the item to the shelf and left? It’s just that type of dropped sale that Nordstrom is hoping to pick up with a new hand-held POS system. Just like in Apple stores, Nordstrom sales associates will be equipped with mobile devices—in this case, iPod Touches—that are enabled to take credit card purchases and email customers their receipts.
Photo via GeekWire.
President Blake Nordstrom told shareholders back in May that the company was testing a mobile-based POS system similar to Apple’s as another way to improve Nordstrom’s already renowned customer service. According to PSFK, there are now 6,000 iPod Touches in use at 116 Nordstrom locations.
In addition to saving customers time at the checkout, the devices have other beneficial uses. Clerks enabled with iPod Touches can look up the availability of certain sizes or colors without having to physically search through a stockroom. It seems like a great use of the device, and one that not only helps customers, but also empowers employees.