Image via MSNBC’s PhotoBlog
The creatives at Ikea Australia are having a good time this April Fools’ day. They designed, built, photographed and made a video of a prototype for a “doggy high chair” named the Hundstol, then distributed the images and a release to the Australian media.
The video features “Alvar Karlsson,” a heavily-accented blond man with glasses, describing his reasons for designing the chair. “Not only is the dog a part of the family, they’re like a trial run for kids. So we started looking at pet furniture needs.” he explains. The blue chair features a hole for a dog’s tail, grippy pads for its front paws, and a dish tray to hold its food and water.
Ikea’s not the only retailer pranking people today. Gift site ThinkGeek always rolls out fake products for April Fools’; today, their offerings include Angry Birds Pork Rinds (“Delicious crispy pork rinds made from dead pigs”), Arsenic-Based Sea Monkeys and Star Wars Lightsaber Popsicles.