First, Marc Jacobs decided to look for a social media guru by advertising on Twitter. Next up, Thierry Mugler designer Nicola Formichetti tweeted that he was looking to hire an architect for the design house. The tweet linked back to the job listing…on the designer’s blog.
Remember Monster.com? Yeah, we don’t either.
It’s notable that both Jacobs and Formichetti represent the world of established luxury, and have vast and dedicated Twitter followings. In no way do either of these men represent a small independent designer on a shoestring budget. So if these tweets result in successful hires, the door to Twitter-recruiting may have been pushed wide open.
Of course, Jacobs likes to pose nude in his own campaigns and Formichetti is using the model Zombie Boy for his latest Mugler ads (after putting Lady Gaga on the runway for his Fall 2011 show) so they might be the two designers leading the established fashion world in the offbeat department. Still, using social media to find good job candidates is just smart, regardless of whether it’s mainstream.
Our advice? If you’re an “amazing” interior designer/architect ready to tweet back at Formichetti for the job, your standard CV need not apply — it’d be best to write something weird and arresting.