Comments on: 'Real Life' Models Boost Fashion Mag Sales

By: Plus Size News Roundup 3/18/13

Plus Size News Roundup 3/18/13 — Mon, 18 Mar 2013 15:46:21 +0000

[...] Now there’s a “lad’s mag” out there featuring curvy girls. Even the objectifiers are jumping on the plus-size band wagon; I wonder if it has the same effect on magazine sales that it does for mainstream fashion magazines? [...]

By: The High Low » A More Subtle Use of Thin Models Might Boost Sales

The High Low » A More Subtle Use of Thin Models Might Boost Sales — Wed, 27 Feb 2013 16:48:11 +0000

[...] on the part of the viewers. Maybe that’s why magazines showing non-model women have been turning in such good numbers. [...]

By: The High Low » Simone Pérèle Australia Holds Average-Sized Model Call

The High Low » Simone Pérèle Australia Holds Average-Sized Model Call — Mon, 15 Oct 2012 15:47:03 +0000

[...] fairly ridiculous, since putting women who actually look like a magazine’s readership doesn’t negatively impact sales numbers. To reach a broader acceptance of all sizes will take increased visibility of the middle ones [...]

By: The High Low » Ralph Lauren Casts Robin Lawley as First Plus-Size Model

The High Low » Ralph Lauren Casts Robin Lawley as First Plus-Size Model — Thu, 20 Sep 2012 14:58:27 +0000

[...] they heard the news that models who more accurately reflect the look of their audience actually improve magazine sales, or that, following demand, there are actually standalone high-fashion modeling agencies for [...]

By: Basler

Basler — Wed, 08 Aug 2012 16:02:09 +0000

It’s great to see that larger women have a better place in the ‘spotlight’ now, placing a focus on super skinny models is unhealthy and causes too many young minds to turn away food in order to ‘look good’.

By: Joline Settlemire

Joline Settlemire — Sun, 11 Dec 2011 18:41:31 +0000

I’m still learning from you, as I’m making my way to the top as well. I definitely liked reading everything that is written on your blog.Keep the tips coming. I enjoyed it

By: The High Low » Blog Archive » Models Claim Racism in India’s Fashion Industry

Mon, 28 Mar 2011 18:22:16 +0000

[...] research begins to reveal that, at least in Western countries, women respond better to advertising featuring models who look like they do, how long will it take to reverse this trend toward white skin in India? The modeling agent [...]

By: The High Low » Blog Archive » Are Real Employees the Best Spokesmodels?

Fri, 18 Mar 2011 16:30:48 +0000

[...] the revelation that women will happily buy magazines featuring models who look more like them (and less like, well, models) comes the news [...]

By: Plus-Size Fashion News Roundup 03/07/11 | Fat Chic

Plus-Size Fashion News Roundup 03/07/11 | Fat Chic — Mon, 07 Mar 2011 21:50:51 +0000

[...] A study at Cambridge, University revealed that women are more likely to buy clothing modeled on women that look similar to themselves – exposing as a lie the lonstanding retailer assertion that “smaller models and mannequins sell better.” Even publication theHighLow has picked up on this trend. [...]

By: The High Low » Blog Archive » Weekly High Lows: Dior Chief Uses Runway to Address Galliano’s Crazy

Fri, 04 Mar 2011 17:11:19 +0000

[...] D&G Fashion Show Features Livestream Comments Let the Charlie Sheen Merchandising Begin! ‘Real Life’ Models Boost Fashion Mag Sales The 15 Things an E-Commerce Site Needs to Succeed If Credit Cards Aren’t The Future, What [...]